After a home shirt designed and chosen by their own supporters, Borussia Dortmund have decided to repeat the initiative for the away shirt for the 2023-2024 season, which they kicked off with a 6-1 thrashing of Schott Mainz in the first round of the German Cup before taking all three points against Cologne in the Bundesliga (1-0).
The full grey print motif on the front of the black garment depicts an aerial view of the historic Borsigplatz square, where the club was founded in 1909. It's a design that not only pays homage to the birthplace of the Yellow and Black, but also embodies the heart of Dortmund's footballing heritage. The finishing touch to the cheap fake football shirts is a classic black round neck with yellow cuffs and trim to honour the club's traditional colours.
"We've received so many fantastic designs from our fans. One in particular stood out and excited the jury. We thought this black design was a natural choice to inspire our away shirt, and we're very pleased with the end result," explained Borussia Dortmund CEO Carsten Cramer.
To celebrate the launch of the new away shirt, PUMA and BVB teamed up with the local social project Nordstadtliga Dortmund in Nordstadt, one of the neighbourhoods historically closest to BVB in Dortmund, to organise a special street football tournament in the middle of the city near Borsigplatz. The event culminated in the unveiling of the away shirt at the final match of the tournament.
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